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The Influencer Advantage

How Influencer Marketing Drives Brand Awareness and Sales When you hear the phrase “influencer marketing” you might be tempted to think...

Looking beyond the numbers: The power of engagement

Today, I'm going to be talking about why engagement is more important than followers. So many times clients come to me and say my...

Consistency is key: Creating a sustainable, consistent relationship with your audience

In a digital world, it can be overwhelming to feel like you need to consistently put out top-quality content multiple times a day to...

What do clients want?

Hi, my name is Faith Boone, and I'm the founder of Boone Logic. Today, I'm going to be talking to you about what clients want. That may...

Oh how the seasons change: Growing with your audience, adapting to new challenges

Sure as of Sept. 23, it’s officially fall … but that’s not exactly what we’re talking about here. Not only in marketing, but across all...

Create “Snackable” Content

In today’s Marketing world in order for you to catch your audience’s attention, we have to think of a way to make content that is easy to...

The beauty and power of infographics

Author: Sam Flavell I spent several years as a journalist and my love for writing and the incredible messages that words can deliver has...

Lights, Camera, Engagement: Tap into storytelling and engage your audience with video content

Author: Sam Flavell In an increasingly digital world with competitive media and shortening attention spans, video can be an instrumental...

Top 5 Budget-Friendly Email Marketing Apps for Small Businesses

Author: Faith Boone Email marketing is an indispensable tool helping businesses reach and engage with their target audience. The trick is...

Top Marketing Trends of 2023

Author: Faith Boone Marketing in 2023 is all about visuals and sound. I’ve noticed more businesses becoming interested in immersing...

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